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REV-UP @ Orchard

What’s the best way to get attention of motorsport’s craziest fan from the race track to visit one of the greatest shopping street in the world, Orchard Road? We secretly replace the trusty F1 car with a brogue shoe while they were pitting at the pitstop… it worked and they still haven’t found out! Shhhh….

Client:

Orchard Road Business Association

Project Date:

Sep 2014

Category:

Advertising, Print

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